This season, we had the chance to lead a fresh rebranding for Elementy. Over the past few months, we worked on a new branding concept and visual art direction that reflect the brand’s evolution, grounded in authenticity, the here and now, and the simple pleasures hidden in everyday rituals. The whole process came together in a photo and video shoot created by our artists, perfectly capturing the transformation and the new values the brand stands for. Art direction and photography were handled by Marta Surovy, video by Zuza Trykowa, and the branding was crafted by the ever-reliable Maciek Czarnecki. The final result? A cohesive project on many levels that truly reflects the spirit of the brand and sets its direction for the coming years. We’re cheering Elementy on in their next steps and are proud to have been part of such an important project.
